Generation Z is one of the largest generations in the world and is set to surpass Millennials as the largest in North America. Comprised of those born between 1997 and 2012, these individuals are shaped by new factors. While Millennials came of age during the 9/11 terrorist attacks, grew up in the shadow of wars […]
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Infographic: Marketing to Each Generation on Social Media
With 2.3 billion active social media users around the globe, a comprehensive social media strategy that connects with your audience has become standard practice for most businesses. In fact, according to this infographic created by WepageFX, an internet marketing and SEO company, there are 40 million active small business pages on Facebook alone! Check out […]