No two employees are alike. From attitude to work ethic to skills and abilities, all workforces are made up of individuals, each with their own unique set of values and priorities. Whether it’s money, time off, recognition, or praise, your employees have a driving force that pushes them to achieve. As a leader, it’s your responsibility to know what motivates your team.
An important first step to discover what makes your employees tick is to understand motivation itself. It’s a subject that has been studied extensively throughout time, and there are a wide variety of theories that attempt to explain why we, as humans, do the things we do. One theory that can be particularly useful in explaining employee motivation is Maslow’s Hierarchy of Needs.
Described by Abraham Maslow, an American professor of psychology, in his 1943 paper, A Theory of Human Motivation, the hierarchy of needs is typically portrayed as a five-level pyramid, starting with the most basic and fundamental needs at the bottom and the need of self-actualization at the top. According to the theory, each level of needs must be satisfied before we can move up the pyramid to the next level.
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